Preferred Vendor Links

Mike Zeller
Office 615 383 6964
Cell 615 364 8478
Fax 615 439 1782


Email Me

Village Realty

RealtorGNAR

 

Pre-listing:
Extensive evaluation and analysis of your home, the current market and your objectives. We will discuss what needs to be done with the home before we put your home on the market. I will help advise you on what is important to buyers. In most cases this will involve a thorough cleaning/organizing, some minor repairs/touch-up painting and some clutter removal. I have access to professional cleaners, painters, cheap "fix-it guys" and home stagers that can really help in the selling process. Remember what was appealing to you when you purchased this home. I highly recommend a pre-inspection as it proves to be beneficial in this stage of the game as we don’t want a contract to fall through because of an inspection that brought up some issues we weren’t anticipating. When buyers find out that your home has already been inspected, they feel much more secure about your home.

Pricing:
The next step will be determining the price. This is the fun part (most of the time!). Together, we will prepare a Seller Net Sheet which will give you a good idea of some of the costs associated with selling your home as well as what you stand to make once we sell it. I will scour the market and dig up plenty of information on similar home sales in your area. This is important as the market ultimately determines price. In other words, you will only be able to sell your home for what someone is willing to pay. I will give you three scenarios to look at on the net sheet. A high, middle, and low price. Here, we evaluate your pricing strategy. Depending on your situation you may want to price right to sell quickly; on the other hand, you may want to price a bit high to maximize profits. I will caution you on pricing too high as doing so may actually result in a lower profit as there may need to be several price reductions that end up making your home a stale listing because we overpriced it. All houses sell. There are only three factors that control this. Price, location and condition. By now we have already addressed condition. Location is what it is and is reflected in the price.

Marketing:
One of the benefits to using me as your listing agent is that I pay for the marketing upfront. I will develop an aggressive personal marketing plan tailored at "touching" any and all potential buyers. This plan consist of print advertising in multiple publications, a web presence on local and national real estate websites, an MLS listing, flyers/brochures, signs, and Emma marketing, just to name a few.


Negotiating:
 I have spent extensive time studying negotiation and the nuances of the emotions and strategies behind effective negotiation. I have learned from the leading authorities in the world, such as Harvard Business School’s Roger Fisher. I will advise you on the details of every offer and different strategies and risks associated with the choices. There is usually much more to an offer other than the purchase price. Further, the negotiation process can be hazardous at times.

Open House

Navigating Escrow:
Keep track of all contingencies. Most offers will have several contingencies that need to be met prior to closing. The big one will most likely be the home inspection contingency. Most homebuyers will hire a professional home inspector to go over every nook and cranny of your home. You need to realize that there is no such thing as a perfect home. This home inspector will find something! Usually the buyer will request that certain items be addressed in the home inspection report by the Seller prior to closing. I will help you negotiate these items with the buyer. The buyer will most likely be acquiring a mortgage to purchase your home. In the Tennessee Association of Realtors purchase agreement there are several obligations that the buyer has that pertain to their loan. I will ensure that we receive all of the documentation pertaining to their ability to purchase your home in a timely manner.


Closing:
After all of the contingencies have been satisfied, we will prepare for closing. I will stay in constant contact with all involved in the transaction (buyers agent, closing attorney, buyers lender, etc.) to ensure a smooth close. At the closing the attorneys will transfer the deed to the buyer. And here's the best part; you will receive your check at closing! (hopefully it has a lot of zeroes) Congratulations, you just sold your home!